At Helioid, we strongly believe that the future of the world wide web is experiencing a transition from minimal 2D interaction towards immersive 3D interaction. The constrained navigation offered by current browsers is outmoded and outdated. The popularity of the Wii and iPhone demonstrate that if users are given improved alternatives to the classic styles of interaction they will make use of them. Immersive 3D environments are an improved alternative for web browsing.